Valspar, Love Our Style Website
Valspar, Love Our Style is a new campaign aimed at newlyweds and the problems they face as their styles collide. The website is a playful resource that provides inspiration and helpful tools for an easy transition from the single life to cohabitation. Users can take a style quiz, download a painting guide, and share their collective styles on Facebook. There is even a photo contest in which a lucky winner is chosen each week for a free color consultation from Valspar and Beehive Studios.As the creative lead, I wanted to create a fun, enjoyable experience that encourages users to find information for their first painting project together. The client was really receptive to our ideas and is really happy with the way the site turned out.
Agency: EuroRSCG Chicago
Role: ACD
Date: 8/2009
Leave a comment