// The Challenge
The Soy Innovation website is designed with the primary objective of enlightening farmers about the advancements and applications of High Oleic soybeans. This is accomplished through a suite of valuable tools, including a cost calculator, interactive maps, and real-world testimonials from fellow farmers. Our overarching aims included::
The Soy Innovation website is designed with the primary objective of enlightening farmers about the advancements and applications of High Oleic soybeans. This is accomplished through a suite of valuable tools, including a cost calculator, interactive maps, and real-world testimonials from fellow farmers. Our overarching aims included::
/ Create an overall engaging experience
/ Redesign site to be responsive
/ Redesign site to be responsive
// The Solution
We crafted an immersive experience by seamlessly integrating interactivity, dynamic animations, and user-friendly navigation.
We crafted an immersive experience by seamlessly integrating interactivity, dynamic animations, and user-friendly navigation.
// The Results
52% decrease in bounce rate
52% decrease in bounce rate
Agency: Big Club Digital / Osborn & Barr
Role: CD/UX/UI
Date: 2/2016
Agency: Big Club Digital / Osborn & BarrRole: CD/UX/UI
Date: 2/2016
Role: CD/UX/UI
