AFL TEAM CONCEPT: DALLAS DIABLOS: BRANDING/LOGO

The Dallas Diablos was a naming/logo/identity project for a proposed Arena Football franchise. Included was not only the logo but uniform design and other merchandising opportunities. Unfortunately, there was already a Dallas Diablos rugby team, and more importantly, it lacked any cowboy reference. It was a fun project and I am happy with the results, that is why it is here.

Role: Art Director/Designer
Year: 2001

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