// The Challenge
Allergan’s Refresh is a line of products that provide for relief from dry eyes. Its website, Refreshbrand.com, wasn’t doing anyone any favors and needed to be refreshed. Our goal: make it easy on the eyes whether you’re at your computer, on your iPad or on your phone.
// The Solution
Our development goal was to build the site in such a way to better sustain growth in product line, content and user behavior as well as ease in overall site management for both content managers as well as web/ hosting managers.
• Content management system to support ease in updating product information and content
• Leverage responsive design and mobile-friendly development to ensure that the site is visible both on the web and on mobile devices
View the site »
Agency: Momentum Worldwide
Role: CD
Date: 1/2014
Team
AD: Cassie Pyle
AD: John Do
CW: Rhonda Philips
Allergan’s Refresh is a line of products that provide for relief from dry eyes. Its website, Refreshbrand.com, wasn’t doing anyone any favors and needed to be refreshed. Our goal: make it easy on the eyes whether you’re at your computer, on your iPad or on your phone.
// The Solution
Our development goal was to build the site in such a way to better sustain growth in product line, content and user behavior as well as ease in overall site management for both content managers as well as web/ hosting managers.
• Content management system to support ease in updating product information and content
• Leverage responsive design and mobile-friendly development to ensure that the site is visible both on the web and on mobile devices
View the site »
Agency: Momentum Worldwide
Role: CD
Date: 1/2014
Team
AD: Cassie Pyle
AD: John Do
CW: Rhonda Philips
