// The Challenge
  / Increase sales
  / Reduce clutter
  / Enhance overall consumer experience

// The Solution
We simplified the experience by giving the user a clearer path to purchase while maintaining important branding elements. Through a robust search we were able to provide the user an easier way to find their favorite Torani flavors.

Agency: Momentum
Role: CD/UX

CD/CW: Julie Clark
AD: Vince Palermo

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